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CPG Brand Protects Against Social Media Impersonation
A consumer goods company uses MadEyeLabs to monitor and remove fake social media accounts impersonating their brand.
500+ fake accounts removed
99% detection accuracy
24-hour response time
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The Challenge
This consumer goods company faced growing threats from counterfeiters and unauthorized sellers across multiple online platforms. Their manual monitoring process couldn't keep pace with the scale of the problem, and violations were multiplying faster than they could be addressed.
Key challenges included:
- Thousands of unauthorized listings across 20+ marketplaces
- Counterfeiters creating new accounts faster than manual removal
- Difficulty identifying modified product images and descriptions
- Limited visibility into repeat offenders and coordinated operations
The Solution
The company implemented MadEyeLabs' comprehensive brand protection platform, which provided AI-powered discovery across all their key platforms and automated the entire enforcement workflow.
Continuous monitoring across 20+ marketplaces
4-tier visual detection for product images
Automated takedown submissions with tracking
Offender profiling and campaign clustering
“MadEyeLabs gave us the visibility and tools we needed to finally get ahead of the counterfeiters. The results speak for themselves.”
— Brand Protection Director
The Results
Within the first 90 days of implementation, the company saw dramatic improvements across all key metrics:
500+ fake accounts removed
99% detection accuracy
24-hour response time